Happy Happi Coat from JAL

Good morning everyone,

It's looking like another nice warm early winter day. We can expect a high of around 14C and mostly sunny weather today. Clouds will roll in tomorrow and then it's looking really warm on Wednesday and Thursday-both days are expected to get up to around 18C or 19C. Unfortunately, it's also expected to rain both of those days. Friday and the weekend will see more seasonal weather return with sunny skies and highs in the low to mid teens.

Now’s your change to look just like John, Paul, George, and Ringo did when they first touched down in Tokyo in 1966.

In 1966, The Beatles where riding a wave of popularity more massive than is often seen in music. Their songs were reaching all corners of the globe and causing a frenzy of fandom among teens everywhere.

In that year in the early morning of 29 June, the Fab Four arrived at Haneda airport having been delayed by a typhoon. Reporters and fans braved the storm and sleeplessness to catch a glimpse of the band as they exited the aircraft only to find that they were all dressed in traditional Japanese festival robe-like coats called happi.

Looking back at it, it would appear to have been a bit of stealth marketing on the part of JAL since each happi had the airline’s initials prominently printed on it. But actually these were amenities given to all first class passengers at the time called “Happy Coats” in an obvious pun.

Nothing lasts forever though, and at some point over the past 50 years the Happy Coat was removed from JAL’s line-up of freebies for premium fliers. So anyone looking to sport the same style The Beatles did that one day were out of luck.

However, for a very limited time JAL is bringing back the Happy Coat. Anyone who flies first class from London to Haneda on flight JL044 between 15 and 31 December will receive the Happy Coat. In addition, those who fly business class departing on 24 or 25 December can also get the happi. Oh, man, I wish I were rich...I've wanted one of these for ages and had no idea that they were given to all first class passengers at that time.

Considering the hefty price tag that would come with these seats during the holiday season, you would have to be a special kind of Beatles’ fan to book a ticket just for a Happy Coat. I guess I should check my tickets from the summer and autumn lotteries before then. Because no matter how expensive that flight is, it is bound to be easier and cheaper than traveling back in time to actually become The Beatles. Although, on a side note, going back in the past and becoming the Beatles is actually the plot of one Japanese manga, if you can believe it!

Have a great day!


Post a comment

Private comment

最新記事
最新コメント
最新トラックバック
月別アーカイブ
カテゴリ
Visitors
検索フォーム
リンク
QRコード
QRコード
RSSリンクの表示